Maïté Sena

Marketing Professional 8h a day Wine lover 24h a day I am a Marketing and Wine lover. I choose marketing for the purpose of its relevance in any company, my love for the customer and making him happy, and being able to be analytical and creative at the same time. However, since I was a young teen, I always saw my grandparents appreciate wine, being part of wine tourism, visiting wineries, and most of all, constantly showing their love for wine. Soon, I started to have the same crash. At the first opportunity I had, I made my master thesis on wine tourism, a topic that is quite recent but surely fascinating. I grew my knowledge and curiosity over the year, and today, I am happy to share it with every wine lover that wishes to learn.

Courelas da Torre: Going Organic in Alentejo

Alentejo, one of the biggest wine tourism regions of Portugal, has around 263 wine producers. The wine regions count with popular wine brands such as Esporão, Cartuxa, and Adega Mayor. However, there is much more to discover than just these big traditional wine producers. For example, the uncomparable biological wine producer: Courelas da Torre. While …

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Enotourism meaning: Wine Tourism, Vinitourism or Oenoturism?

Many specialists have wondered “What is the true Enotourism meaning?”, “How the Wine Tourism official definition?” Wine has been entering our lives for a long time now. However, the word wine is gaining a whole new relevance in our lives. Enotourism’s sudden appearance has impacted everyone’s lives and vacations. Due to wine’s wide use, vinitourism …

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Wine Tourism activities: Which attributes really count?

What is are considered wine tourism activities? And, which attributes really matter to bring us satisfaction? There has been a huge effort in trying to understand the “Behind the scenes of a Wine Tourism Experience”. What actually makes wine tourists happy and most importantly, return to the cellar. “the success of a wine tourism experience …

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